MANILA, Philippines – PBA Commissioner Willie Marcial, PBA Marketing Director Jo Francisco, Hiroo Goto, OIAA Nutraceutical Director, Ken Saito, President and Managing Director of Otsuka-Solar Philippines, Inc., and Janeth Villarante, Product Manager, are the new partners of PBA.

The 49th and 50th PBA seasons will see POCARI SWEAT, a leading authority in rehydration, serve as the Official Ion Supply Drink. THE Philippine Basketball Association (PBA) is excited to announce this exciting new relationship.

This exciting partnership demonstrates POCARI SWEAT’s dedication to helping both sports enthusiasts and athletes. For two straight PBA seasons, POCARI SWEAT, the top health hydration drink from Otsuka-Solar Philippines, Inc., has committed to being a premier partner. This means that players and spectators alike can stay hydrated with the reliable rehydration solution during the competition.

Mr. Ken Saito, President of Otsuka-Solar Philippines, Inc., expressed excitement about the partnership: “We are honored to be the official ion supply drink of the PBA. This partnership not only highlights our dedication to sports and wellness but also aligns with our mission to support athletic excellence. We look forward to contributing to the success of the PBA seasons and ensuring that players remain at their peak performance.”

PBA Commissioner Willie Marcial welcomed POCARI SWEAT into the PBA family, saying, “POCARI SWEAT has been a trusted name in rehydration, and we are excited to have them on board. Their support will undoubtedly play a key role in the health and performance of our players. This partnership is a testament to the PBA’s ongoing commitment to enhancing the basketball experience for everyone involved.”

Important participants from both organizations, including Mr. Saito and PBA representatives, attended the signing ceremony on Sunday at the SMART Araneta Coliseum. The deal is a major turning point in the PBA’s continuous development and strengthens its standing as the top basketball league in the area.

Since its introduction in the 1980s, POCARI SWEAT has gained recognition throughout Asia for its ability to balance electrolytes and promote hydration. POCARI SWEAT enters a new era in the Philippine sports scene with their cooperation with the PBA.

Otsuka-Solar Philippines, Inc. has expressed excitement about its collaboration with the Philippine Basketball Association (PBA), emphasizing the company’s dedication to promoting both the players’ well-being and the league’s mission. Furthermore, the company is committed to interacting with supporters and using this partnership to positively influence both on and off the court.

PBA Commissioner Willie Marcial formally accepted POCARI SWEAT into the PBA, highlighting the company’s illustrious history of replenishing fluids. The alliance is anticipated to be extremely important in promoting the players’ well-being and productivity in the league. The PBA’s continuous dedication to improving the overall basketball experience for all players and stakeholders is reflected in this partnership.

With POCARI SWEAT’s engagement, the 49th and 50th PBA seasons are sure to be exciting, and the league is expected to provide even more excitement and performance. Spectators can anticipate seeing elite basketball play enhanced by the invigorating backing of POCARI SWEAT.

OTSUKA (PHILIPPINES) PHARMACEUTICALS, INC., formerly known as OTSUKA-SOLAR PHILIPPINES INC., introduced Pocari Sweat to the Philippines.

Otsuka Pharmaceutical produces Pocari Sweat, also known as Pokari Suetto in Japanese. It is a sports drink. Introduced in 1980, it enjoys widespread recognition in Asia and the Middle East; in addition, it may be found in East and Southeast Asia, Australia, Mexico, and the United States.

From its debut in 1980, Pocari Sweat has stuck to a blue-and-white color scheme. It was first offered in a 245 mL can, but since 1990, bottles have largely replaced cans in the market.

Pocari Sweat has become a household name. More and more athletes and sporting organizations have been recognizing it as a strong brand in the sports beverage industry. Now, as part of the PBA, Filipino basketball fanatics can expect to see more of Pocari Sweat and its ambassadors each time they tune in to the game. This marks a refreshing partnership in the league Pinoys love the most.